Why You Should Be Using Pinterest – Ep 007 – by Pruitt Title
You’re listening to the Real Deep Dive Podcast With Kara Macdonald Episode 007 brought to you by Pruitt Title! Today we are diving deep into Pinterest with Jeff Sieh of ManlyPinterestTips.com. Thanks for joining us today!
Kara loves connecting with special guests and teaching real estate agents how to treat their job like a real business. As in any business, it’s important to know how to use social media and since Pinterest is more like a visual search engine than it is a social media platform, it’s even more crucial for realtors to learn how to utilize it!
Many real estate agents find themselves wondering how to use Pinterest and how often to post on Pinterest. There is a sweet spot for Pinterest posts and Jeff shares what the right number of posts per day is and how to manage your Pinterest presence using a scheduling tool. He also stresses the importance of using a Pinterest-approved scheduling partner. Tailwind is a great one.
You’ll want to stick to a vertical 2×3 or square 2×2 ratio since those are a better match for Pinterest’s layout. This is different from the typical landscape format that blogging favors.
Most importantly, make sure your posts looks good on mobile. 85%-95% people are viewing on mobile devices so your posts should look good and be easy to read.
Both Jeff and Kara highly recommend Bill Gassett as a great example of using Pinterest in the Real Estate Industry.
Another helpful thing to realize about the difference between Pinterest and other social media platforms is that, while people may want to see selfies on IG, they don’t want to see selfies on Pinterest. So, try to pick images without people in them. You can use stock photos, but keep that in mind as you’re choosing them. Jeff likes to use 123RF and Deposit Photos. He even teaches us how to make animated gifs!
Thanks for listening to our show today brought to you by Pruitt Title, licensed in Maryland, DC and Virginia to handle Real Estate Settlements.
Kara Macdonald is Your Favorite Title Lady and you can reach Kara via e-mail at: email@example.com or by phone at: 571.432.9382. She’s also on SnapChat as: favtitlelady. Look for her video blogs and amazing goal setting content.
Have a great day and we’ll see you next time in Episode 008!